I'm a techy. My wife thinks a Laptop is permanently attached (she's threatened to by the computer a "Nighty". Most of my time has been spent working tho, so it's a good thing.
Z57 has been my template site of choice. It's been a long road to get here. I tried 3 different Template sites, and have designed my own template, flash, and some minor Java & PHP coding. I still have the site I designed for recruiting (www.whyrealtyworld.com) as well as others. So why would I look for a template? And what set them apart?
First, the home page and navigation. I believe the home page should have only a few choices for navigation. Z57 understands that, I can have up to 6, but no more on the front page. The buttons are text instead of pictures. The Text provides a stronger link that Pics, or Flash for the search engines. Fewer choices means the consumer won't get too confused on the outer page. Being that I'm a amateur page builder, I really use their HTML editor to insert the Code I want (inline frames, Picture hotlink mapping, and more) so that I get a well optimized, custom design feel. I chose not to do a flash opening for speed. Next, I REALLY like the InstaCompare feature. Talk about a true website service. Any one who hasn't seen it, should ask for a demo, or try mine (just make a note that you wanted to see what it was like). It works anywhere in the US, and provides great mapped data.
Next, I like that Z57 integrates fully with it's own drip email. Fully customizable Drip email. I upgraded to the package that let's me have my own campaigns, but the standard package let's you change their campaigns. With the upgrade, I can also use different templates for different campaigns. As a Broker, I love this feature. I handle the drip for the company, but can assign the leads to different agents.
Customer service is a biggie for me. I like REAL people to answer the phone when I call. I provide that service, and I expect it. I always talk to PEOPLE when I call. My sales Rep (the Lovely Lilly), her mentor (Scott Carlton), but even better, I have a web marketing coach assigned (Tommy). We talk, explore, suggest to each other, and track the results. Most other companies help design, but ongoing monitor? Wow. Fresh ideas that make sense, and return results. I love it
Customer service doesn't end with the phone, I need action on my suggestions. Within 4 days of my request, my photo's had "folders" that organized them, instead of a long list. This week they are putting Java script in the template for me so that I can have a live "Chat Support" feature. They are even exploring the company I found as a partner for their site. I asked for an easier way to submit to Craigslist, so they built me a template. I was running out of pages so they added more. I could go on...
Z57 also submits to Oodle, Trulia, and others (I understand Google base is in the works too).
I had 1 problem, their preferred IDX provider wouldn't come to my Market (650,000 population seems small for many IDX providers). I researched and found www.LinkURealty.com They make websites too, and we're a close second for me, but they haven't quite developed all the featurs Z57 had (tho they are working on them). They also will build IDX called First IDX. I've been quite pleased with their product, the mapping, speed, lead capture. They too have answered the phone when I call, even after hours. My IDX was delivered on time, has live search links, and they too will add some custom features with minor fees.
All in all, for a Template site, still customizable, and continued working for improvements, I couldn't be happier.
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